Distribution

Our foray into feature film distribution & exhibition started in 1965 with block booking of a theatres for morning shows. Soon, we leased and managed a chain of theatres in the territory of Delhi and Uttar Pradesh through our associate concern General Talkies Ltd in which we are major stakeholders since 1979.

As we graduated to full-fledged hiring of theatres and film distribution, we opened our first distribution office at Delhi followed by Jalandhar (Punjab) and Gorakhpur (Eastern Uttar Pradesh).

The first film to be distributed by us was our home production INSPECTOR (1970) directed by Chand, starring Joy Mukerjee, Alka, Helen, Sheikh Mukhtar, Jayant, and Zeb Rehman.

Since then we have distributed several films including our home production films as well as the films of various other legendary production houses including …..Balaji, Vipul Shah.

We distribute films in the territories of Mumbai, Delhi/Uttar Pradesh including Uttaranchal, CI-Rajasthan & Punjab. We pre-book theatres, plans and organize local publicity, supervise the entire process of the release of films in our territory, ensure daily reporting of box office collections, and prompt disbursement of the share of various stakeholders in the box office revenue. We are known for transparency, integrity, reliability, and for following the highest ethical standards in our financial dealings.

We have also built strong and everlasting relationship with exhibitors in our territory who prefer doing business with us.

A view on film distribution in India
Distribution Library